Keyword cannibalization happens when several pages on your website cover the same keywords. Such scattered content divides each page’s authority instead of unifying it.

Regardless of your content production pipeline, someone is going to have to find new ideas for the blog, one way or another. Here are over twenty tips for you to generate new blog post ideas right now.

Regular backlink strategies are a lot less potent today. Content strategists must put a topical backlink strategy in place to succeed in topical SEO.

In SEO, topical relevance is the measure of how topically relevant backlinks to your website are.

In search engine optimization, content maintenance allows you to regularly update or remove older blog posts. “Keep the dead wood out of your forest!”

Figuring out what keywords your competitors are targeting can help you with your own content calendar.

Topical content is a holistic marketing strategy to increase your topical authority and rank higher in search engines. It is the most natural way of producing high-quality content.

A lot of companies focus on how often they publish blog posts rather than how valuable and informative these are. The results are poor and conversion rates drop. Publishing content often is bad for topical SEO. Stop it.

SEO content analyzers aim at surfacing meaningful insights through an SEO content analysis and content scoring. Editorial teams make use of the results to improve their content’s topical relevance.

For editorial teams and content publishers, content briefs are important documents that describe the specific requirements that the writing and editing team must fulfil for a specific piece of content (blog post, ebook, etc).